The BUY UP Index rates companies on how they serve women as leaders, employees and consumers.
By Padmini Parthasarathy
By Amy-Willard Cross
There is a very specific language of beauty.
By Lauren Budzich
Advertising messages are full of stereotypes - for both women and men. Many commercials and ads create a very negative picture of masculinity. Men are taught not to express their emotions, to be dishonest, and to remain isolated from others.
If there's a place in hell for women who don't help one another, there should be a place in heaven for men who promote women's equality. Or so say our friends over at the 3% Movement.
Leave it up to a person who doesn't have breasts, a vagina or fallopian tubes to design a smart bra meant to only unhook for your true love. Japanese lingerie company Ravijour is marking its 10th year with The True Love Tester Bra because "women will always seek true love."
by Lisa Wade, PhD.
Nobody likes to be put into a stereotype. Women have long suffered the cliches of modern advertising, but a therapist concerned about men's emotional health feels that stereotypes of masculinity are hurting men--and society.
Victors & Spoils decided to put their own spin on the 37-second viral video for their holiday greeting. Sometimes isn't bad at all. Thin blonde model to plus-sized Santa!
VITAMIN W Staff
Cosmetic ads show flawless--but unreal--faces.
This will make you want to wash your hair with Pantene! Problem is, this commercial is only seen in the Philippines. This video looks at the differnet words used for men and women--remember no man is every called bossy. He'll get a better label.
Congratulations Mariam Guessous for winning the "Feminism is for Everyone" Creative Competition sponsored by VITAMIN W, The 3 Percent Conference and Miss Representation.