VITAMIN W analyzed the top 15 public banks operating in the U.S. based on their ranking on the Fortune 500. The banks offer retail banking services such as savings and transactional accounts, mortgages, and personal loans. This study does not include companies that only provide credit card products or investment advisory companies.
The research was conducted from January 15 to March 15, 2014 by a team of three researchers who compiled the data using company publications, SEC filings, other journalistic sources, and through interviews and emails with corporate communications officers.
The study is part of a larger research project analyzing how companies serve women as consumers, leaders, and employees. The full methodology and results of the study will be available in the early summer of 2014.
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