Study: Positive Female Rolemodels Can Counter "Sexually Violent Media"

A new study has found that positive female rolemodels are key to countering a "sexually violent media."

Written by Christopher J. Ferguson and published in the Journal of Communication, the study, Positive Female Role-Models Eliminate Negative Effects of Sexually Violent Media, "randomly assigning young adults to watch either neutral media or sexually violent media with either subordinate or strong female characters." From the abstract:

Women who watched sexually violent media were more anxious, and males who watched sexually violent media had more negative attitudes toward women, but only when female characters were subordinate. Sexual and violent content had no influence on viewer attitudes when strong female characters were present, suggesting these are not the crucial influence variables.

More information is available here.

Image via meddygarnet on Flickr